The highly skilled craftsmanship and the materials that go into their manufacturing make Rolex Oyster Perpetual watches expensive. A lot more that watches manufacture using parts produced in China. There are some internal designs that can't be seen with the naked eye. It may not appear obvious at first glance, but it is actually an outstanding example of watchmaker's engineering and innovation.
Wearing a Rolex Oyster Perpetual is an experience in itself, as you can immediately feel the level of quality built into the watch. Even the way the crown sliding, winding the watch is unique. The Rolex Oyster Perpetual delivers a sense of quality that is only found with a few swiss watch brands.
It is probably Rolex's quality control processes that set it apart from any other brand of watches. The manufacturing process is something that Rolex wants to be totally in control of.
Rolex SA manufactures all its own components rather than purchasing them from third parties. Rolex conducted research in its own laboratories. Rolex produces its own metal in its own foundry, which is used in manufacturing its watches.
Rolex's oystersteel and gold are smelted by Rolex SA in their own factories. Cases, crowns, wheels, bridges, and dials are crafted from materials that have been carefully selected and evaluated over time to ensure their durability and aesthetics. Timepieces that are truly outstanding require it, but it comes at a cost.
Watch's bezels provide the easiest way to identify Rolex watches. Cerachrom ceramic, which is a unique feature of Rolex, is also well known. In the world of watchmaking, Rolex bezels are iconic parts of their watches.
However, Rolex craftsmanship doesn't come without a price, this is reason why Rolex Oyster Perpetual are expensive. In order to ensure Rolex watches are made by master watchmakers, the company has a training program. There is no outsourced work or less skilled technicians at the company.
Process, qualifications, and the location where the watch is crafted determine the cost. The quality of the end products makes them worthwhile.