The retail price for most Rolex watches was increased by Rolex in January 2022. Prices have increased everywhere Rolex has authorized dealers. While Rolex's watch collections saw price increases, the increases were not uniform. Watches made of stainless steel, or Oystersteel watches, have seen the biggest price increase from Rolex. Watches made of stainless steel increased by 8.6% on average, while Rolex watches made of gold increased by 2.6% on average. The prices of some Rolex watches went up by double digits. Rolex Batman saw an increase of 11.1% (+$1,050). Future Rolex watch prices cannot be predicted.
| Average Increase | 2021/2022 |
|---|---|
| Oystersteel Watches | +8.6% |
| Rolesor Watches | +3.7% |
| Gold Watches | +2.6% |
| Submariner Collection | 2021/2022 | 2021/2022 |
|---|---|---|
| ROLEX SUBMARINER DATE 126610LV | +11.0% | +$1,050 |
| ROLEX SUBMARINER NO DATE 124060 | +10.5% | +$850 |
| ROLEX SUBMARINER DATE 126610LN | +10.4% | +$950 |
| ROLEX SUBMARINER DATE 126613LN | +2.8% | +$400 |
| ROLEX SUBMARINER DATE 126613LB | +2.8% | +$400 |
| ROLEX SUBMARINER DATE 126618LB | +2.7% | +$1,000 |
| ROLEX SUBMARINER DATE 126618LN | +2.7% | +$1,000 |
| ROLEX SUBMARINER DATE 126619LB | +1.8% | +$700 |
In general, Rolex does not offer seasonal promotions on its Submariner models. So people wonder if a Rolex Submariner is cheaper in Switzerland. Duties and local sales tax rates are the only reasons why buying a new Rolex is more affordable in some countries. With the exception of short term currency fluctuations, Rolex price lists at AD (MRRP) are nearly the same worldwide. You shouldn't buy a model in Switzerland, it's not worth the hassle. Investing in a relationship with a local AD has more long-term benefits. You should buy pre-owned or discontinued Rolex Submariner from a reputable source in your country if you want to save money.
Rolex prices are cheaper in Switzerland only because of taxes. As a result, there are problems when you return home with a brand-new Rolex acquired in Switzerland. Rolex watches bought overseas can be confiscated if they are found smuggled back into your country without US Customs declaration. Duty-free discounts are valid only in the country of departure, not to the country of arrival. Items purchased from duty-free shops are duty-free only in the country where they were purchased.
In order to import a Rolex watch, a customs declaration is required. As a result of your duty-free exemption, you are able to bring goods back to the United States without paying the relevant duties. It does not apply to a Rolex Submariner because the exemption is limited to $800 per person.
You don't have to worry about your wrist watch being confiscated if you go over your customs limit, you just have to pay duties on what goes over. Internationally purchased watches must be declared. Whether from duty-free shops at the airport, Rolex AD, or a gift, it doesn't matter.
Does it still make sense to save a small percentage in Switzerland Duty-Free? Watches imported to the United States are also subject to state and local taxes. US Customs duty is a criminal offense if you try to avoid it. When you get stopped by Customs and Border Protection (CBP), you are technically smuggling the wristwatch and could have it impounded.
| Submariner Model | 2022 AD Prices |
|---|---|
| ROLEX SUBMARINER NO DATE 124060 | CHF 8,500.00 |
| ROLEX SUBMARINER DATE 126610LN | CHF 9,600.00 |
| ROLEX SUBMARINER DATE 126610LV | CHF 10,100.00 |
| ROLEX SUBMARINER DATE 126613LN | CHF 14,000.00 |
| ROLEX SUBMARINER DATE 126613LB | CHF 14,000.00 |
| ROLEX SUBMARINER DATE 126618LB | CHF 36,100.00 |
| ROLEX SUBMARINER DATE 126618LN | CHF 36,100.00 |
| ROLEX SUBMARINER DATE 126619LB | CHF 38,800.00 |
Rolex Submariner 126610LV 41mm Black Dial (2020), Automatic Mechanical Movement, Stainless Steel Oyster Case, Water Resistance 300 m. With their distinctive and iconic aesthetics, the Rolex Submariner is made to last. Rolex Submariner 126610LV was launched in 2020.
To achieve high quality, every Rolex Submariner timepiece is carefully assembled by hand in Switzerland. Rolex Submariner 126610LV timepiece case is Stainless Steel: Oystersteel is used to make Rolex's stainless steel wristwatch Oyster casings. Oystersteel is a steel from the 904L family that was developed by the company. Even in the harshest environments, Oystersteel remains beautiful and offers an outstanding finish once polished. Rolex owns and runs an exclusive foundry, allowing it to cast the highest-quality alloys with unrivalled precision.
Rolex Submariner 126610LV are guaranteed to be waterproof up to 30 ATM or 300 Meters / 1,000 Feet due to their proprietary Rolex Oyster water resistance casings. Each Oyster case is entirely manufactured by Rolex in-house and controlled rigorously for waterproof ratings. A watertight Triplock crown is included in the Rolex Submariner 126610LV. The Triplock winding crown, unlike the Twinlock crown, has an additional sealed zone that guarantees the waterproof qualities are enhanced. To recognise the Triplock system, the Rolex symbol is marked with three dots.
The Rolex reference 126610LV feature a Unidirectional rotatable 60-minute graduated, scratch-resistant Cerachrom Cerachrom bezel. Rolex's Cerachrom bezel insert is made of a hard, corrosion-resistant ceramic and is virtually scratchproof. Rolex watches have dials composed of pure metals that are rigorously analysed and inspected in an in-house lab using cutting-edge technology. Rolex Submariner 126610LV dial finishes are fundamental in achieving pure metallic dial colors such as Gloss Black. Because of its Chromalight display, the Rolex Submariner 126610LV, like other Rolex wristwatches, offers great legibility in all settings, especially in the dark.
| Rolex AD | $10,600 |
| Pre-Owned New Unworn | From $21,000 up to $30,500 ($25,000 on average) |
| Pre-Owned Very Good Condition | From $19,000 ($23,500 on average) |
| Model Specifications | |
|---|---|
| Model | Rolex Submariner 126610LV-0002 |
| Case Diameter | 41 mm Round |
| Case Material | Stainless Steel |
| Water Resistance | 300 m |
| Dial | Black Gloss, Stick / Dot Indexes |
| Bezel | Unidirectional rotating 60-minute graduated, scratch-resistant Cerachrom |
| Calibre | Rolex caliber 3235 |
| Movement Type | Automatic |
| Power Reserve | 70 Hours |
| Frequency | 28800 vph/bph |
| Calibre Diameter | 28.50 mm |
| Jewels | 31 |
Rolex Submariner 126618ln 41mm Black Dial (2020), Perpetual Mechanical Self-Winding Movement, Yellow Gold Oyster Case, Water Resistance 300 m. Their classic design and quality construction make Rolex Submariner a long-term investment. In 2020, Rolex debuted the Submariner 126618ln to the market.
Rolex Submariner timepieces are conscientiously handcrafted in Switzerland to ensure unsurpassed quality. Rolex Submariner 126618ln wristwatch case is Yellow Gold: Rolex uses 18 carat yellow gold, which is made up of 75% pure gold and 25% copper and silver, to achieve the warm sheen of the material. A polished Rolex's Yellow Gold surface has a striking appearance that lasts even in the harshest of settings. Rolex owns and operates an exclusive foundry, which gives it unrivalled capabilities for casting the highest-quality alloys.
A Rolex Submariner 126618ln has a 100m water resistance guarantee due to their patented Rolex Oyster case. Rolex makes Oyster casings in-house and rigorously tests them for waterproofness. Due to Triplock technology, the winding crown of Rolex Submariner 126618ln is watertight. Triplock winding crowns were created to improve the waterproofing of the Twinlock system by adding a third sealed zone. Three dots below the logo identify Rolex's Triplock mechanism.
The Rolex watch is equipped a Unidirectional rotatable 60-minute graduated, scratch-resistant Cerachrom bezel. Dials from Rolex are made from only the purest metals and are conscientiously inspected using state-of-the-art equipment and a careful attention to detail in a laboratory at the company's headquarters. Rolex dial finishes are an important component in watchmaking for attaining pure metallic dial colors, such as Gloss Black. The Rolex Submariner 126618ln, like all Rolex watches, has a Chromalight dial that ensures excellent readability in all lighting circumstances, especially at night. Everything Rolex does is based on quality. Rolex maintains high standards, thus production capacity is restricted. As a result, demand for Rolex Submariner watches can sometimes outstrip supply.
| Rolex AD | $37,950 |
| Pre-Owned New Unworn | From $51,500 ($58,300 on average) |
| Pre-Owned Very Good Condition | From $49,000 ($52,900 on average) |
| Model Specifications | |
|---|---|
| Model | Rolex Submariner 126618ln-0002 |
| Case Diameter | 41 mm Round |
| Case Material | Yellow Gold |
| Water Resistance | 300 m |
| Dial | Black Gloss, Stick / Dot Indexes |
| Bezel | Unidirectional rotating 60-minute graduated, scratch-resistant Cerachrom |
| Calibre | Rolex caliber 3235 |
| Movement Type | Automatic |
| Power Reserve | 70 Hours |
| Frequency | 28800 vph/bph |
| Calibre Diameter | 28.50 mm |
| Jewels | 31 |
Rolex Submariner waitlist is long, and you should expect to wait between 12 and 36 months. There are rumors that Rolex AD do not have a queueing system. The Rolex waiting list does not have a 'next to be served' position. A limited number of Rolex watches are available to 'special' customers. If you are not a 'valued customer,' you may have to wait a long period at an Authorized dealer (meaning a regular big spender).
The Rolex Authorized distribution model is exceedingly strict, which Rolex's end buyers are unaware of. Authorized Rolex retailers frequently find it difficult to obtain the models they desire in the quantities required.
What Is The Hardest Rolex To Get? At the moment, the hardest Rolex timekeepers to get are the Rolex Daytona Stainless Steel. When it comes to receiving a sought-after Rolex model, store owners favour long-term consumers, which implies customers who spend a lot of money. It is almost impossible for a casual customer to walk into a Rolex store and purchase a sought after Rolex watch. Rolex stores sales representatives frequently recommend other Rolex 'in stock' models to random customers.
Rolex Waiting List Best Tip: Being nice, polite, and persistent is the rule of thumb in life as well as beating the Rolex waiting list.
Rolexes hard to get are Rolex Sky Dweller, Rolex Daytona, Rolex Submariner and Rolex GMT-Master II. Here are some tips to improve your chances of beating the waiting list if you're looking to buy a Rolex: Regularly visit an authorized Rolex dealer and be friendly and polite. Become knowledgeable about Rolex. Don't change your mind about which Rolex model you want. Make sure the dealer knows you are serious about a specific watch. Make your relationship with the Rolex authorised dealer a true one. Wear a Rolex watch when visiting a Rolex authorized dealer. Whenever you visit an authorised Rolex dealer, dress smartly. Make sure the Rolex authorised dealer has your purchase history.
Generally speaking, investing in a Rolex model has been worthwhile. Rolex Submariner is only a good investment under specific conditions. If you buy a Rolex for investment, don't assume that it will continue to be a good investment because of its past performance. Rolex Submariner watches, however, are worth more than their retail price due to increased global demand. Rolex watches tend to keep their value better than those created by most other watchmakers. Watchmakers Patek Philippe, Audemars Piguet, and Rolex have a track record of holding their value over the long term.
The future worth of a Rolex Submariner is hard to predict. Rolex Submariner watches are not guaranteed to generate profits, therefore investing in them is not risk-free.
For the past several years, Rolex secondary market performance has roughly tracked that of the Dow Jones Industrial Average. Data from the historical stock market shows as the number of years you invest in a stock increases, the risk of losing money diminishes. Investing in a Rolex Submariner watch requires an understanding of how to manage the risk. A Rolex Submariner is more likely to be a good investment if you hold on to the watch for a long time. The value of your Rolex should increase over the course of at least five years if you decide to keep it for that long. Despite the fact that previous achievement is no guarantee of future outcomes, given the limited supply of new models reaching the market and the high demand, it's realistic to assume Rolex's pricing trend to continue.
We predict Rolex Submariner watches to increase in value as long as market dynamics remain unaltered. A shortage and long wait list at Rolex stores are causing pre-owned Rolex Submariner watch prices to rise. Rolex watches have become so popular that people are willing to pay whatever the secondary market asks. Some people buy Rolex Submariner watches with the sole intention of reselling them straight away for more money.
Approximately 800,000 Rolex watches are made every year, but due to the brand's popularity, demand far exceeds supply, leading to a very active secondary market. The company does not plan to expand production capacity in the coming years.
Unworn Rolex Submariner watches are being resold quickly to make a quick profit. The flippers are buying new Rolex Submariner watches and reselling them immediately. They are driving up prices on the pre-owned market and impacting supply. This is an increasing trend. Some companies, including Rolex, are against the practice. They have, therefore, started collaborating with retailers to detect flippers. Despite this, the number of new and unworn Rolex watches on the secondary market remains high.
Most Rolex were previously accessible from a brand's authorised dealer. As of today, Rolex seems to control distribution and who gets what at retail. As a result, Rolex watches are in short supply and on waitlists, and some of the models are almost impossible to acquire.
There are no guarantees on the pre-owned market. The Rolex GMT Master II Batman will be available again in 2022, for example. Its value on the pre-owned market was greatly increased due to this model being discontinued three years prior. Due to the law of supply and demand, the pre-owned value of the Rolex Batman may be altered by its return.
Do Rolex Wrist models Have A Lifetime Warranty? The Rolex Submariner does not come with a lifetime warranty. How Long Is The Warranty On A Rolex? Instead, all Rolex Submariner watches come with an international warranty that lasts for five years after the purchase date. When Did Rolex Introduce 5 Year Warranty? In 2015.
A Rolex model may only be guaranteed if it was purchased from an AD. On the grey market, Rolex Submariner watches are not covered by the manufacturer's warranty. It must be registered in full by the Official Rolex Retailer at the time of purchase for the green guarantee card to be valid. Rolex Submariner watches are not covered by the Rolex warranty if misused.
Does Rolex Warranty Cover Scratches? The Rolex guarantee does not cover scratches and abrasions on bracelets, cases, crystals, or bezels. Rolex warranties do not cover wear and tear. Any parts, components, or accessories that are not Rolex-made will invalidate the warranty. The guarantee is null and void if third parties execute works on the timepiece.
How Long Is Rolex Warranty? From 2015, the Rolex guarantee is 5 years. The cost of Rolex service is not covered by the Rolex guarantee. What Does Rolex Warranty Cover? For five years after the date of purchase, Rolex guarantees that the Submariner will work as designed (functionalities, accuracy, water resistance). Service costs for your Rolex Submariner should be considered when purchasing a Rolex.
A Rolex guarantee covers manufacturing flaws but not normal wear & tear. After normal wear and tear, Rolex Service is required to restore the Rolex Submariner to its original beauty and functions. In this case, Rolex will not cover the cost of servicing your Rolex Submariner.
If the model isn't working properly owing to a manufacturing flaw, Rolex will pay for the repairs. Rolex SA, in my perspective, is so conscientious about quality control that a Rolex wrist watch with a manufacturer defect is quite rare.
The Rolex five-year warranty does not cover normal wear and tear on the Submariner. Rolex guarantees do not cover scratches and marks on bracelets, Oyster cases or crystals.
The cost of polishing scratches and blemishes is part of the Rolex Service. A scratched crystal on a Rolex Submariner can be replaced as part of a watch service by Rolex Service Centers.
